New Year, New Thinking: Software Products, Platforms, Increasing Returns

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THE BUSINESS BIG PICTURE GAME Hi! It's been a while. Over the past couple of months, we've been busy pointing the Ofmos lens at different parts of the universe. And, yes, we can confirm that software is still eating the world. As you too are looking around (up?) and reflect, the fun strategy puzzle below and some new ways of thinking about this situation might just open new portals and webs to explore. Happy 2022! A. Wait (Wait to see what the other providers are doing next.) B. Build in Need 2 (Secure your dominance in ‘need 2.’) C. Build in Need 3 (Expand your product portfolio into ‘need 3.’) D. B and C E. Other READ AND PASS ON. The 3D Product Model Canvas: Thinking and Strategizing in Volumes Software Products and the Concept of Platform BE OUR PARTNER. Big Picture of the Month "The Ofmos lens is showing us that, like the DevOps industry, all business spaces where providers address needs that are part of a customer process are likely to first evolve toward a platform offering. That means that the total market available to the providers at the beginning balloons first, as the number of needs served by the industry rapidly increases until the entire customer process is covered and an upper limit of a meaningful product integration is reached." — from A Need-Based Perspective on Increasing Returns JOIN THE MOVEMENT! NEW COURSE: Create Better Product Stories Using Deep Customer Insights Cristian Mitreanu's new Stanford Continuing Studies course Create Better Product Stories Using Deep Customer Insights (February 23 - March 16, 2022) is now open for registration. Built around the one-need theory of behavior, the more-workshop-than-lecture course (4 weeks, no guest speakers) aims to help product and marketing professionals be even more awesome. Learn More THINK BIG & GOOD LUCK! Ofmos Newsletter | Ofmos Blog Copyright © *|CURRENT_YEAR|* *|LIST:COMPANY|*, All rights reserved. *|IFNOT:ARCHIVE_PAGE|* *|LIST:DESCRIPTION|* Our mailing address is: *|HTML:LIST_ADDRESS_HTML|* *|END:IF|* Want to change how you receive these emails? You can update your preferences or unsubscribe from this list. *|IF:REWARDS|* *|HTML:REWARDS|* *|END:IF|*