The Business Big Picture Game

 
 

OFMOS is a strategy game that simulates the process of running a corporation over extended periods of time. Pitting against each other 2 to 4 players, the game is abstract in nature, suitable for adults and teenagers alike, with or without business experience. As fellow Chief Executive Officers or CEOs, the players are commissioned with starting and growing their respective companies, restructuring, and then closing them by orderly exiting business entirely. Their overarching goal is to return the highest amount of cash at the end of the game. As a measure of the overall performance, the most cash will indicate the best CEO. 

The game is based on a theoretical perspective that views a company as a dynamic portfolio of profit- making entities called ofmos, which are virtual business worlds defined by an offering (product, service, or both) and a set of customers with the same acquisition and usage behavior relative to that particular offering. Accordingly, viewed from a higher level, the job of the CEO becomes primarily one of managing ofmos. It is a model that provides the game with a simple set of mechanics that puts to the test the players’ probabilistic thinking and their complexity mindset. At the other end of the spectrum, this theoretical foundation makes the game a tool that can be used to deepen one’s understanding of how businesses work, how business is done, and to simplify the way that knowledge is being disseminated.

 
 
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Cristian Mitreanu (cristianmitreanu.com) is a management researcher and a business executive focusing on product and marketing. With a career that spans over twenty years, he led or played a key role in several efforts of bringing to market innovative hi-tech and ed-tech products and services.

Cristian is the creator of the game OFMOS (ofmos.com) and the author of the management picture book SPOINTRA AND THE SECRET OF BUSINESS SUCCESS (spointra.com) -- both aimed at improving the way we understand, learn, and manage businesses. 

He founded TEDxUIUC at the University of Illinois at Urbana-Champaign (ted.com), and was published in the MIT Sloan Management Review and by the American Marketing Association.

Cristian holds an MBA from the University of Illinois at Urbana-Champaign, as well as a Masters in Management and a Bachelors in Computer Science from Politehnica University of Timisoara, Romania. He has also studied at the Free University of Berlin, Germany and the Open University Business School, UK.

 

BOOKS

 

Spointra and the Secret of Business Success (The Aged Edition), December 8, 2013 (Link)

Beyond the Fun (A Letter), a 49-page first-draft companion to the book Spointra that places the set of theories in the broader business literature, May 19, 2013 (PDF)

Spointra and the Secret of Business Success, April 3, 2007 (Out of Print)

 

REDEFININGSTRATEGY.COM

 

A Wake-Up Call for the Business Nation, June 2009 (PDF)

A Business-Relevant View of Human Nature, November 2007 (PDF)

How to Innovate Your Online Venture (MarketingProfs.com), May 2007 (Link)

Spointra and the Secret of Business Success (Book), April 2007 (Out of Print)

A Fundamental Theory of Business, August 2006 (PDF)

Looking Down on Corporate Strategy, August 2006 (PDF)

How to get Closer to Customers (MarketingProfs.com), February 2006 (Link)

Is Strategy a Bad Word? (MIT-Sloan Management Review), January 2006 (Link)

Next-Generation Customer-Centricity (American Marketing Association / MarketingPower.com), June 2005 (PDF)

The Strategy Pyramid: How to Create and Sustain Succes, October 2004 (PDF)

Strategy and Business Model Guide, July 2004 (PDF)

Strategy, Redefined., June 2004 (PDF)

IN THE NEWS

New Perspective on Human Nature Might Change the Way We Do Business (Press Release), November 19, 2007

New Book, "Spointra and the Secret of Business Success," Proves That Fun and Business Theory Can Coexist Harmoniously (Press Release), March 29, 2007

The Wikipedia of Business Theory (BusinessWeek), September 5, 2006

A Fundamental Theory of Business Has Been Developed at Last (Press Release), August 31, 2006

BizBigPic Set to Empower Individuals in Their Quest for Success in Business (Press Release), August 19, 2006

Start Your Quest for Enduring Success by Taking "Strategy" Out of the Big Picture (Press Release), January 18, 2006

Next-Generation Customer-Centricity Gives Businesses an Edge (Press Release), June 10, 2005

New Era in Strategy -- Win the Battle Before It Begins (Press Release), June 9, 2004

 

CRISTIAN MITREANU’S BLOG

 

OFMOS - Brief Introduction by Cristian Mitreanu, December 2, 2017 (Link)

Improve Your Negotiation Skills with the U-Shaped Story, April 27, 2016 (Link)

Spointra and the Secret of Business Success (The Aged Edition), January 2, 2014 (Link)

Building a Video Game in Under 24 Hours and Winning a Hackaton, October 21, 2012 (Link)

Create a Compelling and Comprehensive Story, October 20, 2012 (Link)

What Have You Learned from a Mistake?, October 2, 2012 (Link)

Build a Foundation for Your (Education) Revolution, September 18, 2012 (Link)

Changing the Way We Learn Business ...with a Casual Video Game, September 11, 2012 (Link)

A Manifesto: Hey Teacher, You Are a School!, September 4, 2012 (Link)

Unlocking Innovation in Education through Meaningful Technology (A General Model for Ed-Tech), August 21, 2012 (Link)

Theories Are Like Maps, April 15, 2012 (Link)

What Is Interesting?, January 22, 2012 (Link)

Reinventing Management: A Unified, Top-Down and Bottom-Up, Approach, January 2, 2012 (Link)

Chris Adami's TEDxUIUC talk featured on TED, October 4, 2011 (Link)

Ofmos - Trailer for the Casual Video Game, July 5, 2011 (Link)

Reviews for the video game prototype OFMOS, June 25, 2011 (Link)

Playing the Prototype of the Video Game OFMOS in 3.5 Minutes, June 24, 2011 (Link)

Play OFMOS - An Innovative Casual Video Game, April 4, 2011 (Link)

Cristian Mitreanu's Introduction of TEDxUIUC 2011 (the second TEDxUIUC annual conference), April 1, 2011 (Link)

Powerful Quick-Fix for the MBA, February 28, 2011 (Link)

Quoted in "Lasting: Webster's Quotations, Facts and Phrases", August 11, 2010 (Link)

Cristian Mitreanu's Introduction of TEDxUIUC 2010 (the first TEDxUIUC annual conference), June 30, 2010 (Link)

Photos from TEDxUIUC 2010, May 14, 2010 (Link)

TEDxUIUC at the University of Illinois, February 8, 2010 (Link)

The Value of an Internet Business, December 21, 2009 (Link)

The BizBigPic T-shirt, Version 1.0, August 2, 2009 (Link)

Back to School, June 19, 2009 (Link)

Transcript of the "New Worldview" Video, January 23, 2009 (Link)

Advertising the New Economic Worldview…, December 10, 2008 (Link)

Enabling Individual Freedom and the Pursuit of Happiness, November 18, 2008 (Link)

Give Your Company an Edge!, November 3, 2008 (Link)

New Blog Name, October 28, 2008 (Link)

My Human Nature Article Gets "Must Read", September 15, 2008 (Link)

Waking Up the Business Nation, September 11, 2008 (Link)

On Changing the World…, August 18, 2008 (Link)

Deeper Insight Into Disruptive Innovation, June 26, 2008 (Link)

Cool Graphic T-shirt: MYTREEOFNEEDS, May 14, 2008 (Link)

My Diesel Wall 2008 Submission (for Zurich), May 9, 2008 (Link)

A New Take on the Business Cycle, November 19, 2007 (Link)

Referenced in Upcoming Book "Strategy and the Fat Smoker", November 12, 2007 (Link)

Strategic Vision à la Spointra, August 14, 2007 (Link)

Spointra on YouTube, July 26, 2007 (Link)

Looking for a Game Developer, July 17, 2007 (Link)

Puzzled by Diagrams?, July 10, 2007 (Link)

"Spointra" Available at 800-CEO-READ, June 26, 2007 (Link)

Feels Like 1871, June 7, 2007 (Link)

Online Presence Humanizing, May 31, 2007 (Link)

How to Innovate Your Online Venture, May 22, 2007 (Link)

Spatial Thinking in Strategy, May 4, 2007 (Link)

The Future of Small Business, April 17, 2007 (Link)

Does the Long Term Matter?, April 12, 2007 (Link)

What Is To Become of the Business Book?, April 10, 2007 (Link)

An Innovation Model for the Media Business, April 7, 2007 (Link)

Hello…, April 5, 2007 (Link)

 

THE OFMOS BLOG

 

New Visual Pointers for the Game OFMOS, January 1, 2018 (Link)

OFMOS, a New Board Game that Makes Business Fun for Families with Teens, Will Be Available for Pre-Order Soon, December 11, 2017 (Link)

Changing the Way We Learn Business ...with a Game, December 2, 2017 (Link)

Deeper Insight into Disruptive Innovation, December 2, 2017 (Link)

What Is an Ofmos?, November 7, 2017 (Link)

Powerful Quick-Fix for the MBA, November 7, 2017 (Link)

Integrative Thinking, November 7, 2017 (Link)

An Innovation-Based Model of the Economy, October 28, 2017 (Link)

Build a Foundation for Your (Education) Revolution, October 28, 2017 (Link)

Drucker + Big Data = A Fundamental Theory Of Business?, October 28, 2017 (Link)

Build Your Own Cognitive Computing Thingy, October 28, 2017 (Link)

Creating a Compelling and Comprehensive Story, October 17, 2017 (Link)

The Example Dilemma in Business, October 17, 2017 (Link)

The State of Business Education (Part II), October 17, 2017 (Link)

The State of Business Education (Part I), October 17, 2017 (Link)

The Most Important Alignment in Business, October 10,2017 (Link)

OFMOS - A Powerful Tool In Business Education, Executive Training, And Beyond, October 9, 2017 (Link)

 

LINKEDIN

 

What Is an Ofmos?, November 9, 2017 (Link)

The Most Important Alignment in Business, October 11, 2017 (Link)

OFMOS - A Powerful Tool in Business Education, Executive Training, and Beyond, October 4, 2017 (Link)

Business: Knowledge, Education, and The End of an Era (Part II), February 23, 2017 (Link)

Understanding the Link between Economy and Democracy, December 11, 2016 (Link)

Business: Knowledge, Education, and The End of an Era (Part I), December 9, 2016 (Link)

Improve Your Negotiation Skills with the U-Shaped Story, April 26, 2016 (Link)

Product Innovation in Residential Real Estate, September 2, 2015 (Link)

Thinking Like an Effective Product Manager, July 21, 2015 (Link)

Integrative Thinking, December 21, 2014 (Link)

Changing Business ...with a Casual Video Game, October 31, 2014 (Link)

Is Strategy a Bad Word?, October 8, 2014 (Link)

An Innovation-Based Model of the Economy, August 17, 2014 (Link)

Drucker + Big Data = A Fundamental Theory of Business?, August 10, 2014 (Link)

The Example Dilemma in Business, July 30, 2014 (Link)

Next-Generation Customer-Centricity, July 6, 2014 (Link)

A New Way in Business Management, July 2, 2014 (Link)

Build Your Own Cognitive Computing Thingy, June 21, 2014 (Link)

Why Teachers—Not Schools—Are the Real Institutions, June 16, 2014 (Link)

Build a Foundation for Your (Education) Revolution, June 12, 2014 (Link)

Looking Down on Corporate Strategy, June 10, 2014 (Link)

Creating a Compelling and Comprehensive Story, June 5, 2014 (Link)

Powerful Quick-Fix for the MBA, June 2, 2014 (Link)